Content Marketing Services
Content Marketing Strategy
Our approach is twofold: we create engaging visual story from your audience’s perspective, and we strategically analyze, target, and segment your audience to maximize engagement and conversion.
We continuously optimize your content to provide value to the audience and move them along the path to purchase – to know, like, and trust you enough to buy from you.
Our Services
We create amazing static, motion, interactive visual content for your brand to publish on corporate website, social media, media sites, etc. Our distribution strategy and advertising plans ensure extended reach and increased engagement.
Visual Storytelling
Static content visualised with brand storyMotion Graphics
Video content holds engagement with animationsInteractive Campaign
Digital interactivity enhances information retentionBenefits of Visual Storytelling
Inform
Distill large amount of information, complex data, and complicated concept into easily digestible format for rapid comprehensionEngage
Engage audience through offering immediate clarity in your messages through compelling and stimulating visual storytellingShare
Mobile-friendly and easy to share via social networks. Visuals are 30 times more likely to be read and shared than text!Recall
Relevant and valuable content sparks audience’s interests and emotions which increase their information retentionApplications
Infographics, Presentations, eBooks & Publishing, Marketing Collaterals
Benefits of Motion Graphics
Educate
Video format equips viewers with practical knowledge, help them solve a problem that lead them to invest in your brandTease
Video content can build suspense through audiovisual cues to entice your viewers to watch and hold engagement deeperCaptivate
Rich media can supplement other types of content in getting your audience inspired, stimulated, and even a good laughBuild Trust
Depth and perspectives in the video experience help establish your brand as thought leader and industry expertApplications
Explanatory Video, Video Commercial, GIF Marketing, Animated Video
Benefits of Interactive Campaign
Evergreen Content
Multiple layers of data are conveyed and personalized in a single interface. Content is always timely with automated updatesActive Exploration
Audience actively navigating the information that interests them encourages information retention and conversionDeep Engagement
Inherently motivating and rewarding to explore the content at one’s pace, draw audience in an immersive experienceHigh Shareability
Customization and personalization in interactive content resonate with audience’s emotions, makes sharing intuitiveApplications
Corporate & Micro-site, Web & Mobile App, Interactive Ads, Branded Game
Visual Storytelling
Static content visualised with brand storyBenefits of Visual Storytelling
Inform
Distill large amount of information, complex data, and complicated concept into easily digestible format for rapid comprehensionEngage
Engage audience through offering immediate clarity in your messages through compelling and stimulating visual storytellingShare
Mobile-friendly and easy to share via social networks. Visuals are 30 times more likely to be read and shared than text!Recall
Relevant and valuable content sparks audience’s interests and emotions which increase their information retentionApplications
Infographics, Presentations, eBooks & Publishing, Marketing Collaterals
Motion Graphics
Video content holds engagement with animationsBenefits of Motion Graphics
Educate
Video format equips viewers with practical knowledge, help them solve a problem that lead them to invest in your brandTease
Video content can build suspense through audiovisual cues to entice your viewers to watch and hold engagement deeperCaptivate
Rich media can supplement other types of content in getting your audience inspired, stimulated, and even a good laughBuild Trust
Depth and perspectives in the video experience help establish your brand as thought leader and industry expertApplications
Explanatory Video, Video Commercial, GIF Marketing, Animated Video
Interactive Campaign
Digital interactivity enhances information retentionBenefits of Interactive Campaign
Evergreen Content
Multiple layers of data are conveyed and personalized in a single interface. Content is always timely with automated updatesActive Exploration
Audience actively navigating the information that interests them encourages information retention and conversionDeep Engagement
Inherently motivating and rewarding to explore the content at one’s pace, draw audience in an immersive experienceHigh Shareability
Customization and personalization in interactive content resonate with audience’s emotions, makes sharing intuitiveApplications
Corporate & Micro-site, Web & Mobile App, Interactive Ads, Branded Game
Benefits of Social Media Content
Economical
Repurposed and created from existing content allows faster turnaround, and extends the lifespan of your contentConsistent
Snack-sized allows flexibility in producing and distributing steady stream of interesting and engaging content at scaleShareable
Relevant and timely content drives sharing, engagement, and conversion which extends your brand’s social reachTargeted
Allow brand to tailor and present different message and content for specified group of target audience in less time and effortApplications
Campaign, Informational, Data-driven, and Animated Micro-Content
Online Advertising
With strategic segmentation and targeting, display banners are just a beginning. We specialize in making advertisements native that follows the natural form and function of the user experience, and bring values to the audience.Our Clients
Brands and organizations, from both private and public sectors, from different industries, with various goals or objectives have partnered with us to create and deliver quality content to their target audience.
- TEDxKowloon
- WWF Hong Kong
- Efficiency Unit - HKSAR
- Synergy Net
- Ocean Park Academy
- Ocean Park Corporation
- Friends of the Earth
- Youth.gov.hk
- Hong Kong Council of Social Service (HKCSS)
- Caring Comany Scheme
- Medecins Sans Frontieres
- Anna Fang Public Relations
- DNA Laboratory
- Fullness Social Enterprise Society
- Commission on Poverty - HKSAR
- Ocean Park Conservation Foundation
- TransUnion
- Acecgt Diagnostic
- SIE Fund - HKSAR
- Orbis
Benefits of Social Media Content
[ Find Out More > ]
Economical
Repurposed and created from existing content allows faster turnaround, and extends the lifespan of your contentConsistent
Snack-sized allows flexibility in producing and distributing steady stream of interesting and engaging content at scaleShareable
Relevant and timely content drives sharing, engagement, and conversion which extends your brand’s social reachTargeted
Allow brand to tailor and present different message and content for specified group of target audience in less time and effortApplications
Campaign, Informational, Data-driven, and Animated Micro-Content